News — Birk clothing brand

Birk Ruud is not just an Olympic skiing champion—he is a trendsetting force in the men’s fashion arena, redefining how athletes bridge athletic performance, street style, and self-expression. Over the last few years, Ruud’s personal style and his launch of the BUSI company have turned him into a beacon for young men inspired by both action sports and contemporary fashion. His fashion evolution reflects bold choices, sustainability, and an insistence that technical performance and street cool can seamlessly coexist. The Origin Story: Style Born on the Slopes Ruud’s journey began on snowy Norwegian slopes, where the comfort and utility of...

Shopping today is not just about buying what you need—it’s about expressing who you are. Fashion, lifestyle, and convenience have merged into one seamless experience, and that’s where Busi shines. At Busi you can discover a world where smart shopping meets effortless style. Whether you’re after the latest fashion gems, chic accessories, or home essentials, Busi makes it easy to stay on-trend without breaking the bank. In this blog, we’ll dive into how Busi helps you shop smart and live stylish—from trending categories to exclusive collections and insider tips that make every purchase a step toward a better, bolder you. The Busi Experience:...

High quality denim is an investment, and it is just as important to take care of it as finding the right fit. Birk Ruuds Biggie Jean collection - including Light Blue, Off White and Rinse blue styles rinsing - was designed for those living in their jeans, but also affecting long life and crafts. Olympic Freestyle Secretor Busi Birk Ruud designed under the eyes, these jeans, companyabilosophy: stability, comfort and timeless style. Proper care ensures that they stay sharp and keep the size season after the season. Below you will find a complete guide to wash, drought and save Bussi -Denim, so look good when...